{"id":31045,"date":"2020-06-10T18:01:49","date_gmt":"2020-06-10T12:31:49","guid":{"rendered":"https:\/\/getvymo.com\/?p=31045"},"modified":"2025-09-30T12:55:48","modified_gmt":"2025-09-30T07:25:48","slug":"digitizing-product-distribution-to-emerge-stronger-post-covid19","status":"publish","type":"post","link":"https:\/\/vymo.com\/blog\/digitizing-product-distribution-to-emerge-stronger-post-covid19\/","title":{"rendered":"Digitizing Product Distribution to Emerge Stronger Post Covid19"},"content":{"rendered":"
<\/div>

[vc_row bg_type=”bg_color” bg_override=”ex-full” css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” bg_color_value=”#ffffff”][vc_column][vc_column_text]<\/p>\n

In this blog you\u2019ll learn about digital transformation in the BFSI industry, how businesses are functioning amidst the crisis, how daily digital operations, processes, transactions, data collection and customer engagement can be made quicker with technology that aids faster productivity and recovery.<\/p>\n

Co-hosting this webinar with us is Enparadigm<\/a>.<\/p>\n

And we\u2019re in conversation with Rahul Dayal<\/a>, Head of IT, Aditya Birla Sun Life Asset Management Company<\/a>.<\/p>\n

Assets Under Management (AUM) have been growing well, but the penetration of mutual funds is in the lower single digits. While the US has its AUM more than the country\u2019s GDP at 103%, it is only 11% in India. Low preference and awareness levels for investment options are the only reasons only 2% of India\u2019s population invests in mutual funds today.<\/p>\n

\n
<\/i> \u201cBFSI as an industry has always been apprehensive about moving to a WFH scenario, mainly because of data related issues, not exposing systems outside, whether the customers can be serviced from home and so on. But with Covid, everything has been expedited, now there is a lot of confidence that this can actually happen. The first challenge was ensuring that everyone has laptops, and then came the challenge of shipping systems across the country. We\u2019ve kept adapting, including allowing \u2018being your own device\u2019, to a certain extent by adding security layers. When data is accessed from the outside, there\u2019s always an element of risk involved. If you look at Mutual Funds and Trading for example, all conversations need to be recorded. In the office, it’s easier. Covid however has taught us that a WFH scenario is definitely possible, and we\u2019ve achieved that quite successfully.\u201d – Rahul Dayal<\/a>, Head of IT, Aditya Birla Sun Life Asset Management Company<\/a>.<\/h5>\n<\/blockquote>\n

Aditya Birla Mutual Fund Investments has been around for almost three decades now. What are some of the learnings that would still be applicable today and what are some of the similarities and differences we can learn from, we asked Rahul.<\/p>\n