We all know what sales is, but how does one differentiate between a great and a not-so-great salesperson? For sales representatives, lead engagements are the foremost thing on their minds and for sales managers, it’s their and their team’s targets.
Given the competitive nature of this industry, each sales rep must be on top of their game every day to drive results. The challenge for managers is ensuring that their teams are consistently meeting their daily commitments and targets.
But how can you boost this daily performance in the most structured and scalable way?
Sales Reps And Managers – How Does Your Day Look Like?
In most BFSI organizations, sales reps start their day with a clear set of daily commitments and targets. These commitments drive their actions throughout the day and ensure alignment with the company’s broader sales objectives. When these targets are effectively communicated and monitored, sales teams are more likely to be accountable for their outcomes, fostering a culture of responsibility and performance.
One of the biggest challenges sales managers face is identifying opportunities and addressing issues within their teams as they arise. Data or insights being very fragmented has made it difficult to track the progress of individual sales reps and monitor their adherence to daily commitments. Managers need real-time insights into the activities of their sales teams to assess :-
- How each rep is performing
- Which leads are being followed up on
- Whether key meetings and engagement are taking place
Hence, it is crucial to provide managers with on-demand sales visibility to spot trends, understand bottlenecks and coach their teams more effectively.
More on data-driven sales engagement strategies has been explored in the blog here.
Sales Reps – What Are The Key Drivers for Sales Success?
The Role of Digital Outreach in Sales Engagement
While face-to-face interactions remain essential in BFSI sales, digital outreach plays an increasingly important role. Many sales representatives now use channels such as SMS, WhatsApp, and email to share crucial information like product brochures, policy documents, and promotional offers with prospects and customers.
Streamlined Activity Management
Activity management is at the heart of any high-performing sales team. Whether it’s meeting potential customers, setting follow-ups, making digital outreach or closing deals, tracking and managing these activities is essential for success. When reps are clear about what activities need to be completed at what time, they can spend more time focusing on their core objective: driving sales.
Not sure which activity is the right one? Read more about your next best action here.
Sales Managers – What Are The Key Drivers for Sales Success?
Leveraging Insights for Managerial Decisions
Sales managers are often inundated with data—calls made, meetings scheduled, emails sent, and deals closed. But raw data, without actionable insights, can become overwhelming. By analyzing insights via sales activities, managers can identify which strategies are working and which need improvement. By focusing on meaningful insights, managers can make better decisions by supporting and guiding their sales teams in an optimal manner.
Read more about insight-driven sales coaching in this blog here.
Improving Performance Through Replication of Best Practices
One of the most effective ways to improve daily performance across a sales team is by replicating the behaviors of top-performing reps. Every sales team has high achievers whose methods and activities consistently lead to better results. By identifying these winning behaviors, managers can replicate them across the broader team and ensure that the entire team performs at a higher level.
Introducing Vymo: A Smart Distribution Management Solution for Sales in BFSI
While strategies and processes can significantly improve daily sales performance, it is necessary to have the right tools in place. This is where Vymo comes in—a leading distribution management platform specifically designed for the BFSI industry.
Vymo empowers sales reps by automating activity management, scheduling, and tracking of commitments. It offers location assistance for reps on the ground and supports digital outreach through channels like WhatsApp, SMS, and email.
For managers, Vymo provides real-time visibility into their team’s performance, backed by actionable insights and intelligent nudges to drive improvements. Its unique features, such as auto-activity detection and content libraries, ensure that reps can focus on their leads and targets while the platform takes care of their daily logistics.
Vymo is not just another tool; it’s a comprehensive solution that helps banking & insurance sales teams improve their daily performance, meet targets, and drive business growth.
Speak to your nearest Vymo sales personnel to transform your sales operations today.