Pranav Parashar

Senior Associate - Product Marketing

Pranav is the bridge between the Product and Customer-facing teams. He demystifies product talk and contextualizes customer inputs. And after work, he's a writer, painter, reader, binge watcher, and occasional traveler.

8 Things to Consider When Buying Enterprise Software for Your Sales Team

A Sales Engagement Platform enables your sales team to identify, execute, prioritize and improve engagements with prospects and customers. Here are eight factors you should look for in a Sales Engagement Platform…

Thinking Ahead – 60% Increase in Lead Conversions with ML-based Lead Allocation

Imagine that you’re in the market for an insurance policy. You start with a basic search online. Find a couple of trustworthy websites and give

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Pranav Parashar